Why we need new realities | Kirk Johnsen, Wieden+Kennedy | OnBrand '18

October 22, 2018 onbrand18, wieden+kennedy

For Wieden+Kennedy Amsterdam, New Realities isn't just XR, it's a fresh world of creative opportunities that can breath new life into brands and experiences. Learn about the signals that have led W+K to this space, the drive behind their Department of New Realities, and some things they've learned along the way.

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