OnBrand alexander@bynder.com https://video.onbrand.me en-us Visualplatform http://blogs.law.harvard.edu/tech/rss OnBrand episodic no https://video.onbrand.me/files/rv1.24/sitelogo.gif https://video.onbrand.me http://video.onbrand.me/onbrand-talks-alex-antolino-former <p>We sat down with Alex to talk all things branding, influencers and whether you can measure the impact of creative content.&nbsp;</p><p><a href="http://video.onbrand.me/onbrand-talks-alex-antolino-former"><img src="http://video.onbrand.me/64968569/76018763/a1ea747c4f1b826104268ea684f28884/standard/download-10-thumbnail.jpg" width="75" height=""/></a></p> http://video.onbrand.me/photo/76018763 Wed, 01 Jun 2022 13:03:49 GMT OnBrand Talks: Alex Antolino, Former Creative Director at Typeform We sat down with Alex to talk all things branding, influencers and whether you can measure the impact of creative content. We sat down with Alex to talk all things branding, influencers and whether you can measure the impact of creative content. OnBrand 23:04 <p>We sat down with Alex to talk all things branding, influencers and whether you can measure the impact of creative content.&nbsp;</p><p><a href="http://video.onbrand.me/onbrand-talks-alex-antolino-former"><img src="http://video.onbrand.me/64968569/76018763/a1ea747c4f1b826104268ea684f28884/standard/download-10-thumbnail.jpg" width="75" height=""/></a></p> http://video.onbrand.me/speakers-how-was-your-experience-at <p></p><p><a href="http://video.onbrand.me/speakers-how-was-your-experience-at"><img src="http://video.onbrand.me/49543326/59648714/d71e06532b8b9630969af7e09091fe3c/standard/download-2-thumbnail.jpg" width="600" height="338"/></a></p> http://video.onbrand.me/photo/59648714 Fri, 17 Jan 2020 12:10:58 GMT Speakers: How was your experience at OnBrand? OnBrand 01:56 <p></p><p><a href="http://video.onbrand.me/speakers-how-was-your-experience-at"><img src="http://video.onbrand.me/49543326/59648714/d71e06532b8b9630969af7e09091fe3c/standard/download-2-thumbnail.jpg" width="600" height="338"/></a></p> interviews onbrand19 speakers http://video.onbrand.me/on-the-floor-with-onbrand-19 <p>Interviews with&nbsp;OnBrand '19 attendees</p><p><a href="http://video.onbrand.me/on-the-floor-with-onbrand-19"><img src="http://video.onbrand.me/49543319/57026060/84cd7e8b782c52c79016badf504bd2d4/standard/download-2-thumbnail.jpg" width="600" height="338"/></a></p> http://video.onbrand.me/photo/57026060 Wed, 20 Nov 2019 15:04:50 GMT On the floor with OnBrand '19 attendees Interviews withOnBrand '19 attendees Interviews withOnBrand '19 attendees OnBrand 01:56 <p>Interviews with&nbsp;OnBrand '19 attendees</p><p><a href="http://video.onbrand.me/on-the-floor-with-onbrand-19"><img src="http://video.onbrand.me/49543319/57026060/84cd7e8b782c52c79016badf504bd2d4/standard/download-2-thumbnail.jpg" width="600" height="338"/></a></p> http://video.onbrand.me/in-conversation-with-jason-fulton <p>London-born Jason Fulton is the founder of This Memento, a people-centric insights and strategy agency based in Amsterdam. He wants to create closer relationships, with lasting memories between people and brands through experiences and product. Over the last 10 years his company has done this with insight projects and workshops with global brands such as Nike, Converse, Sonos, Huawei and Carhartt Workwear. Before starting the agency, he worked as a designer, in sales and marketing for Diesel and a consumer culture director at Nike. <p>Jason believes in diversity as a true strength. He works hard to shift the paradigm in his own field of expertise and beyond, by sharing different voices within the global brands and organizations that he works with, and by mentoring and inspiring the younger generation.</p></p><p><a href="http://video.onbrand.me/in-conversation-with-jason-fulton"><img src="http://video.onbrand.me/49543316/56809798/5bae39963d9c85f5e1372c6039dbdfbf/standard/download-5-thumbnail.jpg" width="600" height="338"/></a></p> http://video.onbrand.me/photo/56809798 Fri, 18 Oct 2019 10:22:47 GMT In conversation with... Jason Fulton, This Memento London-born Jason Fulton is the founder of This Memento, a people-centric insights and strategy agency based in Amsterdam. He wants to create closer relationships, with lasting memories between people and brands through experiences and product. Over the last 10 years his company has done this with insight projects and workshops with global brands such as Nike, Converse, Sonos, Huawei and Carhartt Workwear. Before starting the agency, he worked as a designer, in sales and marketing for Diesel and a consumer culture director at Nike. Jason believes in diversity as a true strength. He works hard to shift the paradigm in his own field of expertise and beyond, by sharing different voices within the global brands and organizations that he works with, and by mentoring and inspiring the younger generation. London-born Jason Fulton is the founder of This Memento, a people-centric insights and strategy agency based in Amsterdam. He wants to create closer relationships, with lasting memories between people and brands through experiences and product.... OnBrand 02:22 <p>London-born Jason Fulton is the founder of This Memento, a people-centric insights and strategy agency based in Amsterdam. He wants to create closer relationships, with lasting memories between people and brands through experiences and product. Over the last 10 years his company has done this with insight projects and workshops with global brands such as Nike, Converse, Sonos, Huawei and Carhartt Workwear. Before starting the agency, he worked as a designer, in sales and marketing for Diesel and a consumer culture director at Nike. <p>Jason believes in diversity as a true strength. He works hard to shift the paradigm in his own field of expertise and beyond, by sharing different voices within the global brands and organizations that he works with, and by mentoring and inspiring the younger generation.</p></p><p><a href="http://video.onbrand.me/in-conversation-with-jason-fulton"><img src="http://video.onbrand.me/49543316/56809798/5bae39963d9c85f5e1372c6039dbdfbf/standard/download-5-thumbnail.jpg" width="600" height="338"/></a></p> interview onbrand19 http://video.onbrand.me/in-conversation-with-alain-sylvain <p>Alain is the founder and CEO of Sylvain Labs, a strategy and design consultancy that helps companies seize the reality and potential of their business, products and brands. Clients include Google, American Express, Airbnb, Spotify, Blackrock, Samsung, Pepsico, AB InBev, Jet, IKEA, GM, Sonos, the NBA, and others. Founded in 2010, the company is headquartered in NYC, with offices in Amsterdam and Richmond, VA, and is a Certified B-Corporation. <p>In addition to Sylvain Labs, Alain is a partner and investor in several ventures, including Master + Dynamic, a design-driven, premium audio brand, So Choice Softworks, a mobile gaming company, Lilo, an açai bowl company, and PetMio, a smart pet food startup. In addition, he has served as executive producer on short documentaries, including Some Kind of Quest, a profile of one very unique individual and his journey to keep a dream on track, and Instafame, an exploration into the psychological impact of digital fame on young people.</p></p><p><a href="http://video.onbrand.me/in-conversation-with-alain-sylvain"><img src="http://video.onbrand.me/49543318/56809775/7a11968eae4f6b8af5e1cb0e8c642dcd/standard/download-3-thumbnail.jpg" width="600" height="338"/></a></p> http://video.onbrand.me/photo/56809775 Fri, 18 Oct 2019 10:22:31 GMT In conversation with... Alain Sylvain, Sylvain Labs Alain is the founder and CEO of Sylvain Labs, a strategy and design consultancy that helps companies seize the reality and potential of their business, products and brands. Clients include Google, American Express, Airbnb, Spotify, Blackrock, Samsung, Pepsico, AB InBev, Jet, IKEA, GM, Sonos, the NBA, and others. Founded in 2010, the company is headquartered in NYC, with offices in Amsterdam and Richmond, VA, and is a Certified B-Corporation. In addition to Sylvain Labs, Alain is a partner and investor in several ventures, including Master + Dynamic, a design-driven, premium audio brand, So Choice Softworks, a mobile gaming company, Lilo, an açai bowl company, and PetMio, a smart pet food startup. In addition, he has served as executive producer on short documentaries, including Some Kind of Quest, a profile of one very unique individual and his journey to keep a dream on track, and Instafame, an exploration into the psychological impact of digital fame on young people. Alain is the founder and CEO of Sylvain Labs, a strategy and design consultancy that helps companies seize the reality and potential of their business, products and brands. Clients include Google, American Express, Airbnb, Spotify, Blackrock,... OnBrand 01:40 <p>Alain is the founder and CEO of Sylvain Labs, a strategy and design consultancy that helps companies seize the reality and potential of their business, products and brands. Clients include Google, American Express, Airbnb, Spotify, Blackrock, Samsung, Pepsico, AB InBev, Jet, IKEA, GM, Sonos, the NBA, and others. Founded in 2010, the company is headquartered in NYC, with offices in Amsterdam and Richmond, VA, and is a Certified B-Corporation. <p>In addition to Sylvain Labs, Alain is a partner and investor in several ventures, including Master + Dynamic, a design-driven, premium audio brand, So Choice Softworks, a mobile gaming company, Lilo, an açai bowl company, and PetMio, a smart pet food startup. In addition, he has served as executive producer on short documentaries, including Some Kind of Quest, a profile of one very unique individual and his journey to keep a dream on track, and Instafame, an exploration into the psychological impact of digital fame on young people.</p></p><p><a href="http://video.onbrand.me/in-conversation-with-alain-sylvain"><img src="http://video.onbrand.me/49543318/56809775/7a11968eae4f6b8af5e1cb0e8c642dcd/standard/download-3-thumbnail.jpg" width="600" height="338"/></a></p> interview http://video.onbrand.me/in-conversation-with-marleen <p>Marleen Heemskerk has 14 years’ experience across the marketing spectrum - from strategy to execution; commercials through to culture. <p>She began her career at Danone where she first managed multiple lifestyle brands before becoming a marketing innovation consultant, stewarding established brands to new growth by launching disruptive products and concepts. Her entrepreneurial spirit later drove her to start her own business with the launch of Fusement, a marketing plug-in for high-potential start-ups in fashion, lifestyle and tech. Since 2015 as the Strategy Director at music-led creative agency First Day of Spring she has been the driving force behind global award-winning campaigns for lifestyle brands such as Napapijri and The North Face.</p> <p>Her mission in life, besides beguiling the world with pop culture, is to discover new ways to lead - enabling more women to make it into the boardroom.</p></p><p><a href="http://video.onbrand.me/in-conversation-with-marleen"><img src="http://video.onbrand.me/49543313/56809766/fae1ad8b391088df8c4d6f2a0baa0237/standard/download-6-thumbnail.jpg" width="600" height="338"/></a></p> http://video.onbrand.me/photo/56809766 Fri, 18 Oct 2019 10:22:13 GMT In conversation with... Marleen Heemskerk, First Day of Spring Marleen Heemskerk has 14 years’ experience across the marketing spectrum - from strategy to execution; commercials through to culture. She began her career at Danone where she first managed multiple lifestyle brands before becoming a marketing innovation consultant, stewarding established brands to new growth by launching disruptive products and concepts. Her entrepreneurial spirit later drove her to start her own business with the launch of Fusement, a marketing plug-in for high-potential start-ups in fashion, lifestyle and tech. Since 2015 as the Strategy Director at music-led creative agency First Day of Spring she has been the driving force behind global award-winning campaigns for lifestyle brands such as Napapijri and The North Face. Her mission in life, besides beguiling the world with pop culture, is to discover new ways to lead - enabling more women to make it into the boardroom. Marleen Heemskerk has 14 years’ experience across the marketing spectrum - from strategy to execution; commercials through to culture. She began her career at Danone where she first managed multiple lifestyle brands before becoming a marketing... OnBrand 02:19 <p>Marleen Heemskerk has 14 years’ experience across the marketing spectrum - from strategy to execution; commercials through to culture. <p>She began her career at Danone where she first managed multiple lifestyle brands before becoming a marketing innovation consultant, stewarding established brands to new growth by launching disruptive products and concepts. Her entrepreneurial spirit later drove her to start her own business with the launch of Fusement, a marketing plug-in for high-potential start-ups in fashion, lifestyle and tech. Since 2015 as the Strategy Director at music-led creative agency First Day of Spring she has been the driving force behind global award-winning campaigns for lifestyle brands such as Napapijri and The North Face.</p> <p>Her mission in life, besides beguiling the world with pop culture, is to discover new ways to lead - enabling more women to make it into the boardroom.</p></p><p><a href="http://video.onbrand.me/in-conversation-with-marleen"><img src="http://video.onbrand.me/49543313/56809766/fae1ad8b391088df8c4d6f2a0baa0237/standard/download-6-thumbnail.jpg" width="600" height="338"/></a></p> interview onbrand19 http://video.onbrand.me/in-conversation-with-zach-pentel <p>Zach Pentel is head of brand strategy at Spotify, the world’s most popular music streaming service with a community of 200 million users across 78 markets. Tasked with growing Spotify's profile across the globe, he works to widen Spotify's cultural impact through creative strategy, brand development and culture-bending campaigns. AdAge named Spotify 2018 in-house agency of the year, and Interbrand recently included Spotify on their list of the 100 most valuable global brands. <p>In his career as a consultant and agency-side brand planner, he developed strategy and creative campaigns for brands like Nike, Visa, Microsoft, Tinder, Diageo, Lowe's, Condé Nast, American Express, Unilever, and Major League Baseball.</p></p><p><a href="http://video.onbrand.me/in-conversation-with-zach-pentel"><img src="http://video.onbrand.me/49543315/56768808/f6b470d467fe793555c3daff595e1aca/standard/download-5-thumbnail.jpg" width="600" height="338"/></a></p> http://video.onbrand.me/photo/56768808 Fri, 18 Oct 2019 10:21:51 GMT In conversation with... Zach Pentel, Spotify Zach Pentel is head of brand strategy at Spotify, the world’s most popular music streaming service with a community of 200 million users across 78 markets. Tasked with growing Spotify's profile across the globe, he works to widen Spotify's cultural impact through creative strategy, brand development and culture-bending campaigns. AdAge named Spotify 2018 in-house agency of the year, and Interbrand recently included Spotify on their list of the 100 most valuable global brands. In his career as a consultant and agency-side brand planner, he developed strategy and creative campaigns for brands like Nike, Visa, Microsoft, Tinder, Diageo, Lowe's, Condé Nast, American Express, Unilever, and Major League Baseball. Zach Pentel is head of brand strategy at Spotify, the world’s most popular music streaming service with a community of 200 million users across 78 markets. Tasked with growing Spotify's profile across the globe, he works to widen Spotify's... OnBrand 02:14 <p>Zach Pentel is head of brand strategy at Spotify, the world’s most popular music streaming service with a community of 200 million users across 78 markets. Tasked with growing Spotify's profile across the globe, he works to widen Spotify's cultural impact through creative strategy, brand development and culture-bending campaigns. AdAge named Spotify 2018 in-house agency of the year, and Interbrand recently included Spotify on their list of the 100 most valuable global brands. <p>In his career as a consultant and agency-side brand planner, he developed strategy and creative campaigns for brands like Nike, Visa, Microsoft, Tinder, Diageo, Lowe's, Condé Nast, American Express, Unilever, and Major League Baseball.</p></p><p><a href="http://video.onbrand.me/in-conversation-with-zach-pentel"><img src="http://video.onbrand.me/49543315/56768808/f6b470d467fe793555c3daff595e1aca/standard/download-5-thumbnail.jpg" width="600" height="338"/></a></p> interview onbrand19 http://video.onbrand.me/in-conversation-with-stephen-gates <p>Stephen is currently the Head Design Evangelist at InVision where he works as a strategic partner to 97% of the world’s Fortune 100 brands to elevate the business impact of design through education, coaching, and thought leadership. He previously worked at McCann Erickson, Citi and Starwood Hotels building teams that created award-winning global advertising campaigns, multiple Fortune 100 brands, and innovative digital experiences. <p>His work has received over 150 international awards, his app design has been named as one of the World's 100 Greatest Apps, HOW Magazine named him #17 on the 100 of the most talented and influential creatives working today, Apple has featured his work in 10 keynotes and more. He shares what he has learned through his speaking engagements and The Crazy One podcast which is an in-depth exploration of issues that matter to creatives including leadership, creativity, career development, innovation and more.</p></p><p><a href="http://video.onbrand.me/in-conversation-with-stephen-gates"><img src="http://video.onbrand.me/49543317/56768768/a4fd50cc234730f807d42ee0fd9a49c9/standard/download-3-thumbnail.jpg" width="600" height="338"/></a></p> http://video.onbrand.me/photo/56768768 Fri, 18 Oct 2019 10:20:11 GMT In conversation with... Stephen Gates, Invision Stephen is currently the Head Design Evangelist at InVision where he works as a strategic partner to 97% of the world’s Fortune 100 brands to elevate the business impact of design through education, coaching, and thought leadership. He previously worked at McCann Erickson, Citi and Starwood Hotels building teams that created award-winning global advertising campaigns, multiple Fortune 100 brands, and innovative digital experiences. His work has received over 150 international awards, his app design has been named as one of the World's 100 Greatest Apps, HOW Magazine named him #17 on the 100 of the most talented and influential creatives working today, Apple has featured his work in 10 keynotes and more. He shares what he has learned through his speaking engagements and The Crazy One podcast which is an in-depth exploration of issues that matter to creatives including leadership, creativity, career development, innovation and more. Stephen is currently the Head Design Evangelist at InVision where he works as a strategic partner to 97% of the world’s Fortune 100 brands to elevate the business impact of design through education, coaching, and thought leadership. He previously... OnBrand 02:49 <p>Stephen is currently the Head Design Evangelist at InVision where he works as a strategic partner to 97% of the world’s Fortune 100 brands to elevate the business impact of design through education, coaching, and thought leadership. He previously worked at McCann Erickson, Citi and Starwood Hotels building teams that created award-winning global advertising campaigns, multiple Fortune 100 brands, and innovative digital experiences. <p>His work has received over 150 international awards, his app design has been named as one of the World's 100 Greatest Apps, HOW Magazine named him #17 on the 100 of the most talented and influential creatives working today, Apple has featured his work in 10 keynotes and more. He shares what he has learned through his speaking engagements and The Crazy One podcast which is an in-depth exploration of issues that matter to creatives including leadership, creativity, career development, innovation and more.</p></p><p><a href="http://video.onbrand.me/in-conversation-with-stephen-gates"><img src="http://video.onbrand.me/49543317/56768768/a4fd50cc234730f807d42ee0fd9a49c9/standard/download-3-thumbnail.jpg" width="600" height="338"/></a></p> interview onbrand19 http://video.onbrand.me/toms-x-onbrand18 <p>Lisa Hogg, EMEA Marketing Director of TOMS, speaks about the core idea behind TOMS as a brand and introduces their presence at this year’s OnBrand conference in Amsterdam on October 11th.</p><p><a href="http://video.onbrand.me/toms-x-onbrand18"><img src="http://video.onbrand.me/49543326/50435274/ed89c57e3fb78a60579f477981a6c52a/standard/download-3-thumbnail.jpg" width="600" height="338"/></a></p> http://video.onbrand.me/photo/50435274 Tue, 16 Apr 2019 09:45:37 GMT TOMS x OnBrand'18 Lisa Hogg, EMEA Marketing Director of TOMS, speaks about the core idea behind TOMS as a brand and introduces their presence at this year’s OnBrand conference in Amsterdam on October 11th. Lisa Hogg, EMEA Marketing Director of TOMS, speaks about the core idea behind TOMS as a brand and introduces their presence at this year’s OnBrand conference in Amsterdam on October 11th. OnBrand 02:34 <p>Lisa Hogg, EMEA Marketing Director of TOMS, speaks about the core idea behind TOMS as a brand and introduces their presence at this year’s OnBrand conference in Amsterdam on October 11th.</p><p><a href="http://video.onbrand.me/toms-x-onbrand18"><img src="http://video.onbrand.me/49543326/50435274/ed89c57e3fb78a60579f477981a6c52a/standard/download-3-thumbnail.jpg" width="600" height="338"/></a></p> OnBrand TOMS http://video.onbrand.me/galit-ariel-technologys-role-is-to <p>During OnBrand '17, we sat down with self-proclaimed "digital hippie" and AR expert, Galit Ariel, to talk about all things augmented reality.<p></p> <p>You can buy Galit's book, Augmenting Alice, here: <a href="https://www.bispublishers.com/augmenting-alice.html" target="_blank">https://www.bispublishers.com/augmenting-alice.html</a></p></p><p><a href="http://video.onbrand.me/galit-ariel-technologys-role-is-to"><img src="http://video.onbrand.me/49543330/49551468/1b987a1197cb55fe303ab81190cc6377/standard/download-4-thumbnail.jpg" width="600" height="338"/></a></p> http://video.onbrand.me/photo/49551468 Wed, 16 May 2018 02:00:00 GMT Galit Ariel: "Technology's role is to better the human experience" During OnBrand '17, we sat down with self-proclaimed "digital hippie" and AR expert, Galit Ariel, to talk about all things augmented reality. You can buy Galit's book, Augmenting Alice, here: https://www.bispublishers.com/augmenting-alice.html During OnBrand '17, we sat down with self-proclaimed "digital hippie" and AR expert, Galit Ariel, to talk about all things augmented reality. You can buy Galit's book, Augmenting Alice, here: https://www.bispublishers.com/augmenting-alice.html OnBrand 03:33 <p>During OnBrand '17, we sat down with self-proclaimed "digital hippie" and AR expert, Galit Ariel, to talk about all things augmented reality.<p></p> <p>You can buy Galit's book, Augmenting Alice, here: <a href="https://www.bispublishers.com/augmenting-alice.html" target="_blank">https://www.bispublishers.com/augmenting-alice.html</a></p></p><p><a href="http://video.onbrand.me/galit-ariel-technologys-role-is-to"><img src="http://video.onbrand.me/49543330/49551468/1b987a1197cb55fe303ab81190cc6377/standard/download-4-thumbnail.jpg" width="600" height="338"/></a></p> amsterdam AR augmented reality conference Galit Ariel marketing OnBrand '17 sugar city events technology http://video.onbrand.me/jay-curley-we-aspire-to-be-a-social <p>During OnBrand '17, we caught up Jay Curley from Ben & Jerry's to hear how the company combines issue advocacy with brand marketing to make a difference both socially and culturally.</p><p><a href="http://video.onbrand.me/jay-curley-we-aspire-to-be-a-social"><img src="http://video.onbrand.me/49543330/49551571/58d731d44037e5abfbfa737ac8c4f000/standard/download-4-thumbnail.jpg" width="600" height="338"/></a></p> http://video.onbrand.me/photo/49551571 Thu, 26 Apr 2018 02:00:00 GMT Jay Curley: "We aspire to be a social justice company that happens to sell... During OnBrand '17, we caught up Jay Curley from Ben & Jerry's to hear how the company combines issue advocacy with brand marketing to make a difference both socially and culturally. During OnBrand '17, we caught up Jay Curley from Ben & Jerry's to hear how the company combines issue advocacy with brand marketing to make a difference both socially and culturally. OnBrand 05:49 <p>During OnBrand '17, we caught up Jay Curley from Ben & Jerry's to hear how the company combines issue advocacy with brand marketing to make a difference both socially and culturally.</p><p><a href="http://video.onbrand.me/jay-curley-we-aspire-to-be-a-social"><img src="http://video.onbrand.me/49543330/49551571/58d731d44037e5abfbfa737ac8c4f000/standard/download-4-thumbnail.jpg" width="600" height="338"/></a></p> Ben & Jerry's brand marketing cause marketing Interview issue advocacy Jay Curley OnBrand '17 http://video.onbrand.me/leila-fataar-brands-need-to <p>During OnBrand '17, we spoke to Leila Fataar about her new venture Platform13, how brands can build cultural value, and why influencer marketing needs a makeover.</p><p><a href="http://video.onbrand.me/leila-fataar-brands-need-to"><img src="http://video.onbrand.me/49543314/49551567/358ef06b4c3d4b50760dadfc623894ca/standard/download-4-thumbnail.jpg" width="600" height="338"/></a></p> http://video.onbrand.me/photo/49551567 Thu, 26 Apr 2018 02:00:00 GMT Leila Fataar: "Brands need to contribute to the culture they're selling to" During OnBrand '17, we spoke to Leila Fataar about her new venture Platform13, how brands can build cultural value, and why influencer marketing needs a makeover. During OnBrand '17, we spoke to Leila Fataar about her new venture Platform13, how brands can build cultural value, and why influencer marketing needs a makeover. OnBrand 04:21 <p>During OnBrand '17, we spoke to Leila Fataar about her new venture Platform13, how brands can build cultural value, and why influencer marketing needs a makeover.</p><p><a href="http://video.onbrand.me/leila-fataar-brands-need-to"><img src="http://video.onbrand.me/49543314/49551567/358ef06b4c3d4b50760dadfc623894ca/standard/download-4-thumbnail.jpg" width="600" height="338"/></a></p> conference Diageo interview Leila Fataar OnBrand '17 Platform13 http://video.onbrand.me/ashley-vinson-agencies-often-forget <p>During OnBrand '17, we sat with OnBrand regular Ashley Vinson to hear about her transition from agency life to in-house CMO, and what she's learned along the way.</p><p><a href="http://video.onbrand.me/ashley-vinson-agencies-often-forget"><img src="http://video.onbrand.me/49543328/49551555/bb2ceb44550587dd05214b1490f2ad2c/standard/download-4-thumbnail.jpg" width="600" height="338"/></a></p> http://video.onbrand.me/photo/49551555 Thu, 26 Apr 2018 02:00:00 GMT Ashley Vinson: "Agencies often forget why they're doing the work" During OnBrand '17, we sat with OnBrand regular Ashley Vinson to hear about her transition from agency life to in-house CMO, and what she's learned along the way. During OnBrand '17, we sat with OnBrand regular Ashley Vinson to hear about her transition from agency life to in-house CMO, and what she's learned along the way. OnBrand 02:40 <p>During OnBrand '17, we sat with OnBrand regular Ashley Vinson to hear about her transition from agency life to in-house CMO, and what she's learned along the way.</p><p><a href="http://video.onbrand.me/ashley-vinson-agencies-often-forget"><img src="http://video.onbrand.me/49543328/49551555/bb2ceb44550587dd05214b1490f2ad2c/standard/download-4-thumbnail.jpg" width="600" height="338"/></a></p> Ashley Vinson interview myTomorrows onbrand '17 http://video.onbrand.me/steve-vranakis-creatives-are-more <p>During OnBrand '17, we sat with Google Creative Lab's Steve Vranakis to talk about his role at Google, his experience at OnBrand, and why he thinks creatives are more powerful than they think.</p><p><a href="http://video.onbrand.me/steve-vranakis-creatives-are-more"><img src="http://video.onbrand.me/49543316/49551512/886042030df36e0df2cd3d36a55ff077/standard/download-4-thumbnail.jpg" width="600" height="338"/></a></p> http://video.onbrand.me/photo/49551512 Thu, 26 Apr 2018 02:00:00 GMT Steve Vranakis: "Creatives are more powerful than they think" During OnBrand '17, we sat with Google Creative Lab's Steve Vranakis to talk about his role at Google, his experience at OnBrand, and why he thinks creatives are more powerful than they think. During OnBrand '17, we sat with Google Creative Lab's Steve Vranakis to talk about his role at Google, his experience at OnBrand, and why he thinks creatives are more powerful than they think. OnBrand 04:16 <p>During OnBrand '17, we sat with Google Creative Lab's Steve Vranakis to talk about his role at Google, his experience at OnBrand, and why he thinks creatives are more powerful than they think.</p><p><a href="http://video.onbrand.me/steve-vranakis-creatives-are-more"><img src="http://video.onbrand.me/49543316/49551512/886042030df36e0df2cd3d36a55ff077/standard/download-4-thumbnail.jpg" width="600" height="338"/></a></p> Google Creative Lab Interview OnBrand '17 Steve Vranakis http://video.onbrand.me/dimi-karavasilis-organic-is-the <p>During OnBrand '17, we caught up with social media expert Dimi Karavasilis to hear his thoughts about Facebook's dominance on the digital ad space, plus whether or not organic reach is dead.</p><p><a href="http://video.onbrand.me/dimi-karavasilis-organic-is-the"><img src="http://video.onbrand.me/49543326/49551491/8fd442bdba21448575a74722ee52794b/standard/download-4-thumbnail.jpg" width="600" height="338"/></a></p> http://video.onbrand.me/photo/49551491 Thu, 26 Apr 2018 02:00:00 GMT Dimi Karavasilis: "Organic is the essence of social media" During OnBrand '17, we caught up with social media expert Dimi Karavasilis to hear his thoughts about Facebook's dominance on the digital ad space, plus whether or not organic reach is dead. During OnBrand '17, we caught up with social media expert Dimi Karavasilis to hear his thoughts about Facebook's dominance on the digital ad space, plus whether or not organic reach is dead. OnBrand 04:21 <p>During OnBrand '17, we caught up with social media expert Dimi Karavasilis to hear his thoughts about Facebook's dominance on the digital ad space, plus whether or not organic reach is dead.</p><p><a href="http://video.onbrand.me/dimi-karavasilis-organic-is-the"><img src="http://video.onbrand.me/49543326/49551491/8fd442bdba21448575a74722ee52794b/standard/download-4-thumbnail.jpg" width="600" height="338"/></a></p> conference DDB Spain Dimi Karavasilis interview marketing OnBrand '17 http://video.onbrand.me/typeform-our-vision-is-to-make-tech <p>We caught up with Alex Antonio and Sançar Sahin from Typeform at The Next Web conference to hear about how they're making the tech world more human, their approach to storytelling, and their plans for 2017.</p><p><a href="http://video.onbrand.me/typeform-our-vision-is-to-make-tech"><img src="http://video.onbrand.me/49543324/49551804/215c31f49991befd15b398fa6fba9c83/standard/download-4-thumbnail.jpg" width="600" height="338"/></a></p> http://video.onbrand.me/photo/49551804 Mon, 29 May 2017 02:00:00 GMT Typeform: "Our vision is to make tech a little more human" We caught up with Alex Antonio and Sançar Sahin from Typeform at The Next Web conference to hear about how they're making the tech world more human, their approach to storytelling, and their plans for 2017. We caught up with Alex Antonio and Sançar Sahin from Typeform at The Next Web conference to hear about how they're making the tech world more human, their approach to storytelling, and their plans for 2017. OnBrand 03:42 <p>We caught up with Alex Antonio and Sançar Sahin from Typeform at The Next Web conference to hear about how they're making the tech world more human, their approach to storytelling, and their plans for 2017.</p><p><a href="http://video.onbrand.me/typeform-our-vision-is-to-make-tech"><img src="http://video.onbrand.me/49543324/49551804/215c31f49991befd15b398fa6fba9c83/standard/download-4-thumbnail.jpg" width="600" height="338"/></a></p> alex antolino branding marketing sancar sahin technology the next web conference typeform http://video.onbrand.me/alex-wills-people-want-a-one-to-one <p>Following his talk on one-to-one marketing in the age of intelligence at Advertising Week Europe 2017, we caught up with R/GA's Alex Wills to talk about AI, chatbots, and their promise for brands.</p> <p>---<br /> About OnBrand Magazine OnBrand is an opinion-driven branding magazine for marketing professionals. OnBrand drives the conversation around branding with unfiltered and cutting edge insight from the most innovative players in the industry. www.onbrand.me</p><p><a href="http://video.onbrand.me/alex-wills-people-want-a-one-to-one"><img src="http://video.onbrand.me/49543316/49551808/5cb332a1905dba9f8bdf2c6a298a661e/standard/download-4-thumbnail.jpg" width="600" height="338"/></a></p> http://video.onbrand.me/photo/49551808 Thu, 13 Apr 2017 02:00:00 GMT Alex Wills: "People want a one-to-one relationship with a brand" Following his talk on one-to-one marketing in the age of intelligence at Advertising Week Europe 2017, we caught up with R/GA's Alex Wills to talk about AI, chatbots, and their promise for brands. --- About OnBrand Magazine OnBrand is an opinion-driven branding magazine for marketing professionals. OnBrand drives the conversation around branding with unfiltered and cutting edge insight from the most innovative players in the industry. www.onbrand.me Following his talk on one-to-one marketing in the age of intelligence at Advertising Week Europe 2017, we caught up with R/GA's Alex Wills to talk about AI, chatbots, and their promise for brands. --- About OnBrand Magazine OnBrand is an... OnBrand 02:55 <p>Following his talk on one-to-one marketing in the age of intelligence at Advertising Week Europe 2017, we caught up with R/GA's Alex Wills to talk about AI, chatbots, and their promise for brands.</p> <p>---<br /> About OnBrand Magazine OnBrand is an opinion-driven branding magazine for marketing professionals. OnBrand drives the conversation around branding with unfiltered and cutting edge insight from the most innovative players in the industry. www.onbrand.me</p><p><a href="http://video.onbrand.me/alex-wills-people-want-a-one-to-one"><img src="http://video.onbrand.me/49543316/49551808/5cb332a1905dba9f8bdf2c6a298a661e/standard/download-4-thumbnail.jpg" width="600" height="338"/></a></p> advertising Advertising Week Advertising Week Europe agency Alex Wills artificial intelligence brands chatbots conversational UI marketing messenger Nike onbrand R/GA technology whatsapp http://video.onbrand.me/rob-newlan-look-at-people-first-not <p>What does great branded content look like on Facebook and Instagram? And why should brands take a mobile-first approach to marketing campaigns? During Advertising Week Europe 2017, we caught up with Facebook's Rob Newlan to find out.</p> <p>---<br /> About OnBrand Magazine OnBrand is an opinion-driven branding magazine for marketing professionals. OnBrand drives the conversation around branding with unfiltered and cutting edge insight from the most innovative players in the industry. www.onbrand.me</p><p><a href="http://video.onbrand.me/rob-newlan-look-at-people-first-not"><img src="http://video.onbrand.me/49543316/49551817/d8559bb238345c53ced6fd3c11c5576d/standard/download-4-thumbnail.jpg" width="600" height="338"/></a></p> http://video.onbrand.me/photo/49551817 Wed, 12 Apr 2017 02:00:00 GMT Rob Newlan: "Look at people first, not technology" What does great branded content look like on Facebook and Instagram? And why should brands take a mobile-first approach to marketing campaigns? During Advertising Week Europe 2017, we caught up with Facebook's Rob Newlan to find out. --- About OnBrand Magazine OnBrand is an opinion-driven branding magazine for marketing professionals. OnBrand drives the conversation around branding with unfiltered and cutting edge insight from the most innovative players in the industry. www.onbrand.me What does great branded content look like on Facebook and Instagram? And why should brands take a mobile-first approach to marketing campaigns? During Advertising Week Europe 2017, we caught up with Facebook's Rob Newlan to find out. --- About... OnBrand 04:30 <p>What does great branded content look like on Facebook and Instagram? And why should brands take a mobile-first approach to marketing campaigns? During Advertising Week Europe 2017, we caught up with Facebook's Rob Newlan to find out.</p> <p>---<br /> About OnBrand Magazine OnBrand is an opinion-driven branding magazine for marketing professionals. OnBrand drives the conversation around branding with unfiltered and cutting edge insight from the most innovative players in the industry. www.onbrand.me</p><p><a href="http://video.onbrand.me/rob-newlan-look-at-people-first-not"><img src="http://video.onbrand.me/49543316/49551817/d8559bb238345c53ced6fd3c11c5576d/standard/download-4-thumbnail.jpg" width="600" height="338"/></a></p> Advertising Week advertising week europe Brands Facebook Facebook Creative Shop instagram mobile-first OnBrand Rob Newlan video video advertising http://video.onbrand.me/marieme-jamme-women-cannot-be <p>During Web Summit 2016, we sat with Mariéme Jamme, the woman on a mission to empower 1 million women and girls coders by 2030. iamtheCODE is the first African-led global movement to advance STEAMED Education.</p> <p>---<br /> About OnBrand Magazine OnBrand is an opinion-driven branding magazine for marketing professionals. OnBrand drives the conversation around branding with unfiltered and cutting edge insight from the most innovative players in the industry. www.onbrand.me</p><p><a href="http://video.onbrand.me/marieme-jamme-women-cannot-be"><img src="http://video.onbrand.me/49543324/49551829/16b586d7b728ec54b359112fc8058bec/standard/download-4-thumbnail.jpg" width="600" height="338"/></a></p> http://video.onbrand.me/photo/49551829 Tue, 11 Apr 2017 02:00:00 GMT Mariéme Jamme: “Women cannot be excluded from the tech conversation” During Web Summit 2016, we sat with Mariéme Jamme, the woman on a mission to empower 1 million women and girls coders by 2030. iamtheCODE is the first African-led global movement to advance STEAMED Education. --- About OnBrand Magazine OnBrand is an opinion-driven branding magazine for marketing professionals. OnBrand drives the conversation around branding with unfiltered and cutting edge insight from the most innovative players in the industry. www.onbrand.me During Web Summit 2016, we sat with Mariéme Jamme, the woman on a mission to empower 1 million women and girls coders by 2030. iamtheCODE is the first African-led global movement to advance STEAMED Education. --- About OnBrand Magazine OnBrand is... OnBrand 04:39 <p>During Web Summit 2016, we sat with Mariéme Jamme, the woman on a mission to empower 1 million women and girls coders by 2030. iamtheCODE is the first African-led global movement to advance STEAMED Education.</p> <p>---<br /> About OnBrand Magazine OnBrand is an opinion-driven branding magazine for marketing professionals. OnBrand drives the conversation around branding with unfiltered and cutting edge insight from the most innovative players in the industry. www.onbrand.me</p><p><a href="http://video.onbrand.me/marieme-jamme-women-cannot-be"><img src="http://video.onbrand.me/49543324/49551829/16b586d7b728ec54b359112fc8058bec/standard/download-4-thumbnail.jpg" width="600" height="338"/></a></p> africa iamtheCODE learn to code Marieme Jamme onbrand technology web summit 2017 Women in tech http://video.onbrand.me/david-shing-creative-thats-led-by <p>During Advertising Week Europe 2017, we caught up with AOL's Digital Prophet to get his thoughts on data-driven creativity, the role of artificial intelligence in marketing, and where he sees technology heading in the future.</p> <p>---<br /> About OnBrand Magazine OnBrand is an opinion-driven branding magazine for marketing professionals. OnBrand drives the conversation around branding with unfiltered and cutting edge insight from the most innovative players in the industry. www.onbrand.me</p><p><a href="http://video.onbrand.me/david-shing-creative-thats-led-by"><img src="http://video.onbrand.me/49543313/49551851/bd9a236df3655cd4edf830f7743c6bf8/standard/download-4-thumbnail.jpg" width="600" height="338"/></a></p> http://video.onbrand.me/photo/49551851 Fri, 07 Apr 2017 02:00:00 GMT David Shing: “Creative that’s led by data can be emotional” During Advertising Week Europe 2017, we caught up with AOL's Digital Prophet to get his thoughts on data-driven creativity, the role of artificial intelligence in marketing, and where he sees technology heading in the future. --- About OnBrand Magazine OnBrand is an opinion-driven branding magazine for marketing professionals. OnBrand drives the conversation around branding with unfiltered and cutting edge insight from the most innovative players in the industry. www.onbrand.me During Advertising Week Europe 2017, we caught up with AOL's Digital Prophet to get his thoughts on data-driven creativity, the role of artificial intelligence in marketing, and where he sees technology heading in the future. --- About OnBrand... OnBrand 05:11 <p>During Advertising Week Europe 2017, we caught up with AOL's Digital Prophet to get his thoughts on data-driven creativity, the role of artificial intelligence in marketing, and where he sees technology heading in the future.</p> <p>---<br /> About OnBrand Magazine OnBrand is an opinion-driven branding magazine for marketing professionals. OnBrand drives the conversation around branding with unfiltered and cutting edge insight from the most innovative players in the industry. www.onbrand.me</p><p><a href="http://video.onbrand.me/david-shing-creative-thats-led-by"><img src="http://video.onbrand.me/49543313/49551851/bd9a236df3655cd4edf830f7743c6bf8/standard/download-4-thumbnail.jpg" width="600" height="338"/></a></p> advertising advertising week AOL artificial intelligence augmented reality branding david shing digital driverless cars marketing onbrand shingy technology http://video.onbrand.me/ije-nwokorie-algorithms-and <p>During Web Summit 2016, we caught up with Ije Nwokorie to get his two cents on the intersection between branding and technology, and the messy business of branding.</p> <p>---<br /> About OnBrand Magazine OnBrand is an opinion-driven branding magazine for marketing professionals. OnBrand drives the conversation around branding with unfiltered and cutting edge insight from the most innovative players in the industry. www.onbrand.me</p><p><a href="http://video.onbrand.me/ije-nwokorie-algorithms-and"><img src="http://video.onbrand.me/49543319/49551833/e9bddece9fc270f2b99a4e7aa1442208/standard/download-4-thumbnail.jpg" width="600" height="338"/></a></p> http://video.onbrand.me/photo/49551833 Fri, 07 Apr 2017 02:00:00 GMT Ije Nwokorie: “Algorithms and data-reliance can be dangerous” During Web Summit 2016, we caught up with Ije Nwokorie to get his two cents on the intersection between branding and technology, and the messy business of branding. --- About OnBrand Magazine OnBrand is an opinion-driven branding magazine for marketing professionals. OnBrand drives the conversation around branding with unfiltered and cutting edge insight from the most innovative players in the industry. www.onbrand.me During Web Summit 2016, we caught up with Ije Nwokorie to get his two cents on the intersection between branding and technology, and the messy business of branding. --- About OnBrand Magazine OnBrand is an opinion-driven branding magazine for... OnBrand 04:24 <p>During Web Summit 2016, we caught up with Ije Nwokorie to get his two cents on the intersection between branding and technology, and the messy business of branding.</p> <p>---<br /> About OnBrand Magazine OnBrand is an opinion-driven branding magazine for marketing professionals. OnBrand drives the conversation around branding with unfiltered and cutting edge insight from the most innovative players in the industry. www.onbrand.me</p><p><a href="http://video.onbrand.me/ije-nwokorie-algorithms-and"><img src="http://video.onbrand.me/49543319/49551833/e9bddece9fc270f2b99a4e7aa1442208/standard/download-4-thumbnail.jpg" width="600" height="338"/></a></p> advertising agency branding creative ije nwokorie marketing onbrand technology web summit wolff ollins http://video.onbrand.me/simon-hatter-digital-will-never <p>With all the talk about digital touchpoints and online channels, it's easy to forget that brands still have a huge opportunity in the offline world. We caught up with Simon Hatter from SET Creative to talk about the agency, creating brand experiences and how brands can succeed in the physical world.</p> <p>---<br /> About OnBrand Magazine<br /> OnBrand is an opinion-driven branding magazine for marketing professionals. OnBrand drives the conversation around branding with unfiltered and cutting edge insight from the most innovative players in the industry. www.onbrand.me</p><p><a href="http://video.onbrand.me/simon-hatter-digital-will-never"><img src="http://video.onbrand.me/49543319/49551889/d7ff30ff6c2b41e241157ecb0ee7a64d/standard/download-4-thumbnail.jpg" width="600" height="338"/></a></p> http://video.onbrand.me/photo/49551889 Wed, 05 Apr 2017 02:00:00 GMT Simon Hatter: “Digital will never eliminate physical space” With all the talk about digital touchpoints and online channels, it's easy to forget that brands still have a huge opportunity in the offline world. We caught up with Simon Hatter from SET Creative to talk about the agency, creating brand experiences and how brands can succeed in the physical world. --- About OnBrand Magazine OnBrand is an opinion-driven branding magazine for marketing professionals. OnBrand drives the conversation around branding with unfiltered and cutting edge insight from the most innovative players in the industry. www.onbrand.me With all the talk about digital touchpoints and online channels, it's easy to forget that brands still have a huge opportunity in the offline world. We caught up with Simon Hatter from SET Creative to talk about the agency, creating brand... OnBrand 03:20 <p>With all the talk about digital touchpoints and online channels, it's easy to forget that brands still have a huge opportunity in the offline world. We caught up with Simon Hatter from SET Creative to talk about the agency, creating brand experiences and how brands can succeed in the physical world.</p> <p>---<br /> About OnBrand Magazine<br /> OnBrand is an opinion-driven branding magazine for marketing professionals. OnBrand drives the conversation around branding with unfiltered and cutting edge insight from the most innovative players in the industry. www.onbrand.me</p><p><a href="http://video.onbrand.me/simon-hatter-digital-will-never"><img src="http://video.onbrand.me/49543319/49551889/d7ff30ff6c2b41e241157ecb0ee7a64d/standard/download-4-thumbnail.jpg" width="600" height="338"/></a></p> brand experience branding marketing Nike retail retail experience Sennheiser SET Creative Spotify Verizon